According to Gallup.com, fifty-seven percent of the adult population -- or more than an estimated 151 million people -- have mobile phones across the 17 countries Gallup surveyed in sub-Saharan Africa in 2010. The percentage of adults with mobile phones ranges from a high of 84% in South Africa to a low of 16% in Central African Republic, signaling the potential for tremendous growth in the industry on the sub-continent.
Mobile phone access in sub-Saharan Africa ranges widely by country. At the same time, men, those with higher education levels, urban residents, and those with higher per capita household income generally are more likely to have mobile phones. The challenge for the mobile phone industry is to expand from this base to rural and poorer areas, where cost will likely remain an obstacle to growth.
See the details.
